Twitter for Marketing Campaign

The new Nissan 370Z is going to be targeted towards tech savvy buyers given the new campaign proposed by Whybin/TBWA Melbourne. The campaign will feature a Twitter page supported by a customized website. The twitter page will be updated with reasons why consumers should buy the car. This is utilizing current social networking trends and is leading the charge in innovative campaigns. I hope this is a successful campaign for Nissan and TBWA.

Who is white mike??

This shark has been surfacing everywhere lately and even has its own twitter page! I was curious as to what it was so i decided to do some research. I have now discovered that this is a environmental movement that is trying to get the message out that sharks are endangered. There is a documentary that everyone should watch called Sharkwater, it exposes the illicit hunting of sharks for their fins off many primarily third world countries and as of 2004 the great white population has dropped 70%!!

You can learn more about this issue on on their webpage

This is such a serious issue and it really needs to be addressed as Sharks are often neglected in environmental fights and there is NO international governing body that is in charge of enforcing illegal fishing off coasts! What is up with that!!!

Twitter for promotions anyone????

For those of you who thought twitter couldn't be utilized to get the word out, here is proof. #Hoppusday was devised by a blink 182 fan site which started in Brazil and then went viral on twitter. It increased the exposure of blink 182 and mark hoppus and left millions of twitters wondering who or what was #hoppusday? Guesses were a religious holiday ie something to do with opus dei as well as people just thinking it was meant to be "helpusday" LOL

Twitter is the new medium of marketing and promotion jump on people!

follow mark hoppus here